Relode REbrand
As a marketing leader at Relode, a dynamic healthcare startup based in Nashville, TN, I played a pivotal role in the company's launch and evolution. Serving as the driving force behind a multi-million dollar rebrand, I collaborated closely with the Chief Sales Officer and Chief Executive Officer to successfully position and introduce the company to the market.
In this capacity, I led the creation of key marketing assets, including writing compelling website copy, overseeing a high-impact photoshoot, and developing cohesive brand assets that aligned with the company's vision.
Additionally, I established myself as a long-term marketing partner, contributing to the company's ongoing growth and strategic direction.
Relode is a referral community that connects the best healthcare professionals to the best healthcare jobs
Relode is the realization of what the future of healthcare staffing looks like - an online community and marketplace for professionals to find, refer and apply for jobs.
At Relode, we put the hiring rewards back in the hands of the referrer, saving hospitals and healthcare organizations from costly staffing firm fees and other expenses.
Employers are able to connect directly with our community of qualified, interested and engaged health care professionals to find the perfect fit for any job opening.
Nigel Green, Chief Sales Officer
“I’ve needed Alyssa's expertise on many ventures—including my personal brand, a million-dollar rebrand at Relode, and sales strategy efforts at Affirm Health—she is a rare talent.
Alyssa is a Swiss Army knife. Whether it's leading a full-scale brand transformation, rolling up her sleeves in the weeds of operations, or shaping high-level strategy, she brings a unique blend of creative intelligence and business acumen to the table. She doesn’t just think big—she also executes at the highest level.
One of Alyssa’s standout qualities is her ability to seamlessly bridge the gap between creative teams and executive stakeholders. She has an instinctive grasp of how to lead and inspire creatives while also delivering the kind of strategic clarity and business outcomes that boards and leadership teams demand. Her communication is crisp, her instincts are sharp, and her work consistently drives results. She doesn't waste time or money on vanity initiatives.
I've worked with a lot of marketers over the years, but few match Alyssa’s combination of vision, versatility, and operational discipline. Any company looking for a Chief Marketing Officer or senior marketing leader would be lucky to have her.”